To celebrate cultural diversity in rugby, the Hurricanes will officially become known as Haumātakataka in Māori.
The Māori name Haumātakataka, which was first used during a Te Wiki o te Reo Māori celebration, comes from a haka Te Ātiawa leader Kura Moeahu composed about Kupe and the unique and diverse winds of Te Whanganui-ā-Tara.
Hurricanes and All Black halfback TJ Perenara says, "For us to be able to use rugby as a platform to show our language and te ao Māori to the world is very important.
"We often only see it when we perform haka for the All Blacks, it’s the only time we get enlightened by what it means to us as rugby players. So for us to be able to incorporate that more often is something that I would be pushing for and I really think that it’s an important thing for us to do.”